Geography Journal 1
16th January 2013
23 00
General indicators of the global phenomenon of tourism includes number of tourism arrivals, the revenue generated from tourism receipts and last but not least the hotel occupancy rate. These information can help many people. One who is interested in all these information includes investors. As tourism is a booming and fourth largest growing sector, many investors would be interested for all these information to help them invest in aspects of tourism to bring in benefits. For example, with information about the hotel occupancy of hotels in a particular country, an investor would know to invest in which hotels such that it would bring in more profits for him. Secondly, another who is interested in these kind of information would be businesses in the tourism industry. For organisations who are in the tourism industry, they have to be aware of these indicators which would help them to analyse tourism in the world. This would help them to improve on parts of their business and get more business for them. For example, a hotel can improve on their services after knowing the hotel with the highest hotel occupancy rate. They can conduct surveys and find out ways to attract tourists to stay at their hotel and hence bring in more profits. Thirdly, another who would be interested in the numbers of tourism arrivals can be tourists who wants to discover more places to travel. By having the tourism arrivals of countries, they would be able to know which country is generally more popular among tourists. This can allow them to know more about places they have never been to before.The reason they use these indicators can be for business, to reap higher profits and bring in more revenue, while some others use it for relaxation purposes as a guide to places they should explore. The overall trend of tourism is growing worldwide, and expected to continue growing in the next few years.
